It played more jazz and R&B artists than MTV and had a higher rotation of urban-contemporary performers. įrom the start, Video Hits One was branded as an urban version of its sister/parent channel. It was introduced on Januwith the video performance of " The Star-Spangled Banner" by Marvin Gaye. Also frequently featured in the network's early years were "videos" for Motown and other 1960s oldies consisting of newsreel and concert footage. VH1's aim was to focus on the lighter, softer side of popular music, including such musicians as Olivia Newton-John, Kenny Rogers, Carly Simon, Tina Turner, Elton John, Billy Joel, Eric Clapton, Sting, Donna Summer, Rod Stewart, Kenny G, and Anita Baker, in hopes of appealing to people aged 18 to 35, and possibly older. During the Christmas season the "V" would be flipped upside down to resemble a Christmas tree. ![]() The second VH1 logo used from 1988 to 1994. Īs of February 2015, approximately 92.6 million American households (79.6% of households with television) receive VH1. While VH1 occasionally plays music videos and the Top 20 Video Countdown, its recent claim to fame has been in the area of music-related reality programming, such as Behind the Music, the I Love… series, the Celebreality block of programming, and the channel's overall focus on popular culture. Both VH1 and its sister channel MTV are a part of Viacom Media Networks. The channel was originally created by Warner-Amex Satellite Entertainment, at the time a division of Warner Communications and owner of MTV. The original purpose of the channel was to build on the success of MTV by playing music videos, but targeting a slightly older demographic than its sister channel, focusing on the lighter, softer side of popular music. ![]() It launched on January 1, 1985, in the old space of Turner Broadcasting System's short-lived Cable Music Channel. VH1 (stylized as Vl+1, sometimes as VH-1 and originally an initialism of Video Hits One) is an American cable television network based in New York City that is owned by Viacom Music and Entertainment Group, a unit of the Viacom Media Networks division of Viacom.
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